For Dubai and Riyadh-based investors, Oman’s southern Dhofar region represents a structurally differentiated tourism market. The monsoon-season ‘khareef’ draw creates a natural demand corridor from GCC residents seeking a cool-weather escape. That seasonal pattern now underpins a serious institutional capital story.
Muriya, the Oman-based tourism development company linked to Orascom Development and Oman’s state tourism vehicle OMRAN, plans to add approximately 1,000 hotel rooms across its two flagship Omani assets within three to five years. The two assets are Hawana Salalah and Jebel Sifah.
Amazi and the Hawana Salalah Timeline
At Hawana Salalah, Muriya’s Amazi development is progressing at pace. The first phase is close to 80% complete, according to project disclosures. Handover is scheduled for the first quarter of 2027. That timeline positions the asset to capture the post-2026 wave of Gulf leisure travel that analysts widely expect as regional aviation capacity expands.
The Lubana Islands development remains in the pipeline. Its inclusion signals Muriya’s intent to build a tiered product stack — from resort communities to discrete island experiences — within the same destination ecosystem.
As Sodah Island: A Premium Private-Island Bet
Off Dhofar’s coast, As Sodah Island adds a luxury tier to the regional offer. More than US$25 million has already been committed to infrastructure and construction, per project data. A further US$65 million is anticipated, bringing total investment beyond US$90 million. Private-island assets at this investment level benchmark directly against comparable Red Sea and Maldivian products — a comparison that Gulf-based hospitality fund managers will find instructive.
The strategic logic is coherent. As Sodah targets the ultra-high-net-worth segment that GCC sovereign wealth and family office capital already backs across the Red Sea Project and NEOM’s Sindalah Island initiative in Saudi Arabia.
What Does the $5bn Dhofar Pipeline Mean for Investors?
Muriya’s expansion sits within a far larger provincial framework. Five investment opportunities in Dhofar carry a combined value of approximately OMR1.95 billion — roughly US$5.07 billion — according to Omani investment promotion data. The proposed Future Salalah City alone is valued at approximately OMR1.9 billion, or US$4.94 billion.
Scale of that order demands rigorous execution scrutiny. The key variables are consistent: construction delivery timelines, air connectivity upgrades, occupancy performance outside peak khareef season, and the pace of enabling infrastructure. For more on the regional development context, analysts tracking Arab-African tourism corridors may find additional detail in FurtherAfrica’s analysis of the Dhofar development pipeline.
Sovereign Co-Investment as a Confidence Signal
One signal stands out. The volume of co-investment between private capital and state vehicles — primarily through OMRAN — indicates that Dhofar is being treated as a long-term strategic priority, not a speculative venture. That structural feature materially reduces political and counterparty risk for incoming GCC investors.
Oman’s broader Vision 2040 framework targets tourism as a pillar of economic diversification. Dhofar’s pipeline is a direct expression of that policy. GCC sovereign wealth funds, Islamic real estate sukuk structures, and regional hospitality REITs are all plausible financing vehicles for the next tranche of development. Investors and asset allocators should monitor Muriya’s 2027 delivery milestones and any announced air route additions to Salalah International Airport as leading indicators of the pipeline’s commercial maturation.
Quick answers
Five investment opportunities in Dhofar carry a combined value of approximately US$5.07 billion (OMR1.95 billion), with the proposed Future Salalah City accounting for roughly US$4.94 billion of that total.
OMRAN, Oman’s state tourism development company, is a co-investor in Muriya alongside Orascom Development, providing sovereign backing that reduces counterparty risk for incoming private and GCC institutional capital.
The first phase of the Amazi development at Hawana Salalah is approximately 80% complete and is on track for handover in the first quarter of 2027.







